The first Loova store was opened in 2001 by the now husband and wife team, Jeffrey and Valerie.  They believed that Pittsburgh was in need of handcrafted products for the body and soul made from the finest naturally based ingredients....Yeah there were bath stores and big name pharmacies that carry body gels and lotions, but we wanted to create products to indulge your sense. With today’s busy lifestyle, people seldom take the time to pamper themselves.

We believe that in order to achieve and maintain a healthy body and mind, it is essential to relax and unwind. LOOVA products are designed to help you to indulge in a relaxing shower or bath while pampering your skin at the same time. At Loova, we say everyone has to shower or bath, why not make it a pampering experience by using the best products for your skin.  We hope you enjoy each product, and we know you will be glad you took that extra time to savor this unique bathing experience.

In 2007, Loova grew from the kitchen to open our first "factory" store.  This store is where all of the soaps are created and packaged for shipment.  Our team of Loova experts hand crafts each batch of soap, scrubs and body products to guarantee you the freshest product. 

We are pleased to be able to offer our products at a wholesale level and are confident your customers will love our soaps.